Ted Lasso - NBC created the character years ago for commercials of that soccer league.
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Gameday Marketing on Instagram: "Did you know… Ted Lasso actually started as a 2013 NBC Sports promo campaign for NBC and the British Premier League for? Jason Sudeikis played an overly confident American football coach hired to manage a soccer team. The character became so popular that it was later developed into a full series on Apple TV+ in 2020. The series has become beloved and is an incredible example of turning a clever sports marketing stunt into a successful TV show. Let me know if you
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