Yokohama Tires has updated its performance-oriented ADVAN line. The new ADVAN Neova AD09 will supplant the Neova AD08 and, according to the manufacturer, offers superior track and street performance.

Yokohama Rubber ‘s Q3 2025 financial results posted a record nine months, with its tire business doing most of the heavy ...

TOKYO—Yokohama Rubber Co. Ltd. (YRC) is planning to roll out new versions of its Advan Sport ultra-high-performance (UHP) and Advan Neova street sports tire lines in 2022, with sales beginning in ...

HIRATSUKA, Japan — Yokohama Rubber Co. Ltd. (YRC) has begun production and sales of high-load-capacity (HLC) tires designed to meet the needs of heavy-duty passenger vehicles, such as electric- and ...

The Yokohama ADVAN Apex is an ultra high performance summer tire that comes in sizes to fit many sports cars and performance sedans and offers a rare 25,000 mile treadwear warranty. This tire has an ...

The Yokohama ADVAN Sport A/S + is suitable for many coupes, sedans and sport cars. It has an asymmetric tread pattern. 65,000 mile tread life is impressive in this category. The Yokohama ADVAN Sport A ...

HIRATSUKA, Japan—Yokohama Rubber Co. Ltd. on March 20 began production of heavy load capacity tires, in response to demand from electric vehicles and hybrids with high capacity batteries. The needs of ...

The Yokohama Rubber Co. Ltd. reported "record-high" financial performance through the first three quarters of the year.

Yokohama Tire introduced three new commercial tires, including one designed with last-mile delivery in mind. The 720R is a 19.5-inch, N-speed-rated drive tire engineered specifically for pickup trucks ...

If you want to get the most out of your performance car, you need to make sure it has good tires. But good tires, especially ultra-high-performance tires, cost a lot of money, so you want to make sure ...

To meet the growing demands of regional-haul fleets, Yokohama Tire released the 114R Ultrawide Base tire for drop deck, closed axle and spread axle trailers. It is available in size 445/50R22.5 now, ...

Drive a sports car and want to make sure it still performs during winter? Check out the best high-performance winter tires at ...