The chatbot Grok is back in the spotlight, this time for praising Hitler and spouting antisemitic comments in posts on X. As ...

Jaguar's Type 00 has been showcased to the British public for the first time this week. We got up close and personal with it ...

COMMENT: The silly season discourse pinning Jaguar sales figures on a car that didn’t even exist was enough to make the eyes roll, writes Sean O’Grady – they’re simply not making cars, but there’s lif ...

Luxury carmaker Bentley has unveiled a concept design for its first electric vehicle, drawing comparisons to the controversial redesign of Jaguar, another quintessentially British marque.

Jaguar’s sales in Europe have plunged dramatically, with only 49 vehicles registered in April 2025, a 97.5% drop from the ...

The virtual artist behind Larson Design (aka "lars_o_saeltzer" on social media) brings his CGI vision of the all-new 2027 ...

Jaguar sales in Europe plunged a shocking 97.5% following a botched rebrand that included a commercial featuring men in skirts to announce its upcoming pivot toward an all-electric fleet — but ...

How Jaguar’s rebranding gamble triggered a 98% collapse in sales Jaguar’s rebranding was striking in its departure from the familiar cues that had defined the brand for decades.

Jaguar’s sales in Europe have plunged dramatically, with only 49 vehicles registered in April 2025, a 97. 5% drop from the 1,961 units sold in the same month the previous year.

The rebranding has not gone without missteps. The outsourced situation led to reported infighting within the automaker. The Type 00 will ride on a new platform dubbed Jaguar Electric Architecture ...