Marketing EVP Samir Singh breaks down Colgate's latest campaign and how the brand aims to blend storytelling, social activation, and AI-generated content into avid consumer participation.

India, June 21 -- Return on Equity (ROE) and Return on Capital Employed (ROCE) are important indicators of a company's ability to generate profits from shareholders' funds and overall capital.

Explore an in-depth Colgate case study on afaqs! covering marketing strategy, campaigns, innovations, and brand growth in India, with a downloadable PDF.

Explore an in-depth Closeup case study on afaqs! covering marketing strategy, campaigns, innovations, and brand growth in ...

A fresh round of price hikes by FMCG companies is set to make everyday essentials costlier for consumers soon. The latest increases across categories, from soaps and detergents to toothpaste and ...

Colgate-Palmolive India - Read all the latest news headline updates on Colgate-Palmolive India. Get all the Colgate-Palmolive India breaking news updates, videos, photostories and more at Business ...

We independently evaluate all of our recommendations. If you click on links we provide, we may receive compensation. Our winner is Colgate Sensitive Prevent and Repair toothpaste Barbara Bellesi Zito ...

Mother's Day has always been fertile ground for Indian advertising. Every May, brands race to land the definitive tear-jerker. Most do not make it. This year, Colgate did. Launched as the second ...

The National Agency for Food and Drug Administration and Control has warned the public about the circulation of unregistered and suspected counterfeit Colgate toothpaste. In a notice issued via its X ...

The National Agency for Food and Drug Administration and Control (NAFDAC) has cautioned citizens about the spread of unapproved and potentially fake toothpaste products falsely linked to Colgate. In a ...

(WJW) – If you bought certain toothpaste products from Tom’s of Maine over the past several years, you may be eligible for a cash payout under a proposed class-action settlement. According to a ...

If you purchased Tom’s of Maine toothpaste in the past six years, you could be eligible for a cash payout stemming from a recent $2.9 million settlement. The class-action lawsuit filed against Tom’s ...