Celebrity ambassadors in pharma and medtech herald a new dawn of direct-to-consumer advertising.

D’Artist Talent Ventures founder Darshana Bhalla says Preity Zinta’s deepfake case has put celebrity endorsements, consumer ...

A packed conference featuring talks from Mr Bean, Barry from EastEnders and a reanimated Josef Stalin might attract an ...

From packaging to digital platforms, the right partnerships have fostered recognition and real consumer connection across ...

If there’s anyone who’s a die-hard Chili’s fan, it’s Lizzo. It was a dream come true for the singer to star in the beloved chain’s new jingle ad. And to think, this all started because she dressed up ...

Real estate is just one of the many ways celebrities invest, and some own spectacular houses. When it comes to property, ...

When singer Lizzo dressed up as a Chili’s Mozzarella stick for Halloween, it was a lightbulb moment for the brand. That ...

Knowledge of what pansexuality is only started spreading in the general public over the last few years. LGBTQ+ advocacy ...

There should be rules against jumping on the World Cup bandwagon to illustrate a political point, but the Socceroos' valiant ...

It may be rare, but it does happen: these five celebrities were each banned from a particular talk show for reasons both ...

As evidence of the health harms associated with industrially processed foods continues to grow, restricting their advertising ...

The Clarkson's Farm presenter has signed a “highly valuable” deal to have his Hawkstone lager served on short-haul flights ...