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Verizon Chief Marketing Officer Leslie Berland is spearheading a major transformation of the company's loyalty program, ...

Employees who work at small, locally owned businesses have the highest level of loyalty to their employers—and for rural workers, size and ownership of their company figure even more into their ...

Imagine starting as VP of marketing for a restaurant chain on the same day restaurants were forced to shut down at the start of the pandemic. Andrew Hagen knows what that’s like. He joined Noodles & ...

The pandemic apparently created another health impact; this time on auto financing. Analysis by S&P Global Mobility and TransUnion revealed loyalty to automotive finance institutions eroded ...

Your morning cup of coffee will now come with a whole new loyalty system for collecting Starbucks 'stars.' We'll help you break down how it works. The future of brand loyalty Rethink customer ...

It’s a tale no one likes to hear. When a company is poorly led, goals are not met, revenue falls behind, and expenses are trimmed. People are let go. And too often, it’s the workforce that pays the ...

My dad worked for the same company almost my whole life until he retired. Yes, he was actually able to retire — even though he was always an hourly blue-collar employee — because he's a Baby Boomer.