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This Canon lens started the IS revolution 30 years ago, and photography has never been the same since…

Enter the ground-breaking Canon EF 75-300mm f/4-5.6 IS USM in September 1995, the world’s first interchangeable lens for SLR ...
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“The Source”– FUJIFILM GFX ETERNA 55 & Atlas Lens Co. KAIZEN 65 anamorphic lenses

Julien Jarry takes you behind the scenes of the short film "The Source," one of the first tests of FUJIFILM GFX ETERNA 55 and ...