News

The challenge today isn’t just how to improve surveys, writes Matteo Cera, co-founder of Glaut, it’s how to use new ...
Retailer Primark has promoted its digital director Matt Houston to the role of chief customer and digital officer.
A group of campaigners has called on Congress to increase the funding available for the US Census Bureau next year.
Airline company Emirates is globally the brand most likely to be recommended by the public to their peers, with fashion ...
Contrary to outdated stereotypes, older professionals offer invaluable wisdom and expertise, making them crucial contributors ...
Advertising and insight have a responsibility to understand how people live and tell stories that truly reflect their hopes and fears, Walnut’s Brainy Bar event heard last week.
Trust is only treated as a board-level key performance indicator (KPI) in 22% of companies despite being recognised as an ...
The US Joint Industry Committee (JIC) has reaffirmed the certification and currency-grade readiness of media measurement ...
Solomon (pictured right) has been appointed as partner and head of commercial strategy in Kantar’s consulting arm, and will ...
Research data and fraud prevention business Rep Data has launched a machine learning-led anti-survey fraud tool.
For clients, data quality is fast becoming a pressing issue. Some are starting to take a tougher approach. Liam Kay-McClean ...
After MRS marched at the Pride parade in London on Saturday 5th July, Daniel Cunill reflects on why the sector’s ...