Marketing Content - Some 29% of SMB leaders say they created a storytelling-focused job posting in the past 12 months, ...

The robots didn't come for our jobs. At least, not in the way people feared. Instead of replacing marketers, AI has quietly reshaped what marketing work looks like by redefining roles, shifting team ...

Artificial Intelligence - Catch up on select AI news and developments since Friday, March 27. Stay in the know.

Catch up on select AI news and developments from the past week or so: OpenAI says ChatGPT ads will start testing soon for free users. OpenAI says it will begin testing ads for ChatGPT users who do not ...

LinkedIn is a dynamic hub for B2B marketing leaders, enabling them to unlock access to a highly targeted, professional audience. However, advertising on the platform requires a strategic approach that ...

Why do salespeople reject leads that come from their firm's marketing team? Why do marketers think leads are rejected? To find out, RollWorks surveyed 527 salespeople and 323 marketers. Salespeople ...

Artificial Intelligence - Catch up on select AI news and developments since Friday, March 20. Stay in the know.

Catch up on select AI news and developments from the past week or so: Meta integrates Manus AI directly into Ads Manager workflows. Meta embedded Manus AI, its autonomous agent technology acquired in ...

Catch up on select AI news and developments from the past week or so: Anthropic debuts Claude Opus 4.6 with multi-agent teams and expanded knowledge work focus. Anthropic launched Claude Opus 4.6 as a ...

LinkedIn Thought Leader Ads enable you to gain visibility and spark engagement by promoting content from executives and subject matter experts. So, how can you make the most of this powerful media ...

Trade shows, conferences, and other events remain critical to your B2B marketing strategy in 2026. As in-person engagement continues to rebound, marketers are under increasing pressure to deliver ...