The changing search and discovery landscape looms large in marketing trends for 2026. Our experts talk about what marketers ...
Jim Yu is the Founder and CEO at BrightEdge, a platform for real-time insights into search and SEO – which gives him a front row seat for the changing state of discovery and the huge role being ...
Elizabeth Maxson Martinet is Chief Marketing Officer at headless content management platform Contentful – and someone with a ...
From the impact of generative AI on discovery to evolving content formats and the demand for new capabilities, there’s a lot for B2B marketers to keep tabs on as we move into 2026. We spoke to ...
From AI to squeezed margins, ecommerce experts talk about the ‘elephant in the room’ and where efforts should be focused in ...
There is no better time for brands to use virtual reality as part of a PR or new product push. Most people are yet to try the Oculus Rift or similar, are itching to try it and will likely be impressed ...
Please describe your job: What do you do? At Feed, I’m responsible for the growth and security of our company. My day-to-day is spent supporting the executive team and helping our clients solve ...
TikTok offers a number of different performance marketing solutions for different goals that range from lead generation (both on and off TikTok) to search ads, in-app events, driving clicks through to ...
So, why are retailers doing this, and what are the benefits? Here’s more on micro-retailing and why it’s a growing trend for today’s omnichannel retailers. We’re constantly hearing that the high ...
Econsultancy owner Centaur, an international provider of market intelligence and specialist consultancy, today announces the launch of Xeim, the new name for the Group’s marketing businesses. Xeim ...
In the early days of m-commerce it was often asked whether brands should opt for a mobile app or a mobile website. I think most marketers now accept that there isn’t a one-size-fits-all approach, and ...
Social media in 2024, what to expect? Well, there are plenty of trends this year that reveal wider preoccupations within the marketing industry – from creators helping with product development, to the ...
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