Is it better to be positive or negative? Many of the most vivid public health appeals have been negative - "Smoking Kills" or "Drive, Drive, and Die" - but do these negative messages work when it ...

SCHWENKSVILLE — Every one of Schwenksville Elementary School’s 464 students recently received a personalized postcard written by a staff member. Each message was thoughtfully written to recognize ...

Gene Carmichael’s morning routine includes a cup of coffee, the Pioneer Press and a phone call. For 15 years, Carmichael has been calling the Ideas for Positive Living phone line at 11 a.m. daily to ...