What would convince you to stay on Bing instead of jumping to Google? A banner pitching Microsoft Edge’s features, a page that mimics Google’s look, or a Google-style search bar that promises your ...

Microsoft experiments with donation prompts in Bing, mimics Google UI to retain users, but will this tactic going to work?

The U.S. government's antitrust suit against Alphabet Inc's Google on Tuesday could deliver a huge opportunity for Microsoft Corp to increase usage of its Bing search engine, an unexpected epilogue ...

Microsoft's $1 billion investment in OpenAI that helped produce ChatGPT could soon be used to improve its search engine, Bing, according to a story from The Information. AI chatbots and writers can ...