Sephora, one of the first brands to bring a retail-focused chatbots to messaging platforms, announced the availability of two additional bot-powered beauty tools for Facebook's Messenger. The new ...

PARIS – As beauty retailers’ and brands’ quest for an ever more personalized shopping experience heats up, Sephora has revealed a new AI-enhanced experience with the launch of its app in ChatGPT. This ...

There are a few things that are true of all makeup lovers. They love talking about products, finding the best deals, and getting recommendations from friends. But it can be hard to find people IRL who ...

Carolyn Bojanowski has been with Sephora since the days when “Friendster was the social media channel of choice,” as she puts it. For those who are a bit fuzzy on social media history, that equates to ...

Snapchat users following beauty retailer Sephora may have noticed it pushing its presence on messaging app Kik this week. A series of videos saved to its “Story” demonstrated exactly what it is you ...