Quantitative sensory testing (QST) is being used increasingly in the research environment to measure somatosensory responses, both in patients with pain disorders and in normal individuals. A recent ...

Sensory discrimination and decision-making strategies are pivotal for understanding how subtle differences between stimuli are perceived and categorised. These processes underpin quality assurance ...

How are we going to make food taste better if we cannot rely on what people say they like? DuPont Nutrition & Biosciences is grappling with this challenge by embracing brain testing techniques, in ...

Wal-Mart Stores Inc. always has placed a priority on having the right products on the shelves at the right time and at the right price. "I guess real merchants are like real fishermen: We have a ...