Learn how businesses use the three degrees of price discrimination to enhance profits by tailoring prices to customer ...

In today’s volatile e-commerce environment, because the focus is on price management, the effective use of analytical tools and residential proxies is becoming essential. The use of residential ...

Forbes contributors publish independent expert analyses and insights. Author, professor and founder. Deeply curious about leadership. From the outside it may seem like a simple choice, but pricing is ...

Explore how companies use bundling to sell multiple products or services as a unit at a discount, boosting sales while ...

Pricing strategy refers to the method by which businesses determine the selling price of their products or services. It is a multi-faceted component of overall business and marketing strategy that ...

When developing a pricing strategy for your organization, getting the foundational steps right can make the difference between long-term profitability and constant margin pressure. As a leader, you’re ...

Analyst firm Forrester recently released its 2025 predictions for retail, noting that 2025 will be tough for every retail sector—with the lowest-margin categories, such as grocery, having the hardest ...

Apple stock price historically drops the day after new iPhone releases, but the new product releases will assert Apple's dominance in the long term. This year's new iPhone event is expected to focus ...