IRVINE, Calif. — Electric-vehicle startup Rivian Automotive L.L.C. will use specially engineered versions of the Pirelli Scorpion light truck tire as the exclusive tire fitments on its R1T pickup and ...

NEW YORK — Pirelli's P Zero Elect tires will be original equipment on xDrive50 and sportier M60 versions of BMW A.G.' 100% electric iX SUV. The tires are available for the BMW iX xDrive50 version in ...

Pirelli wants to be the go-to tire source for battery-electric cars, particularly the high-performance models. The company’s first-generation EV tire, branded since 2019 as P Zero Elect, can be found ...

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For decades, the Italian manufacturer has been developing specific tires for a large number of vehicles, and the latest to receive the bespoke treatment is American startup Rivian. The EV maker has ...

Your crossover or SUV is a do-it-all machine and it needs the right tires to match. Shopping for new tires is no easy task. In today’s market, there are dozens of tire manufacturers and hundreds of ...

ROME, Ga.—Pirelli Tire North America Inc. is launching an all-weather tire line, the WeatherActive, the company's first with all-weather capabilities. Engineered to go beyond traditional all-season ...

The Pirelli P Zero All Season Plus 3 UHP is the Italian tire company’s latest entrant in the Ultra High Performance all-season tire category. Pirelli says the brand’s latest and greatest delivers ...

No matter how good a vehicle handles or how capable its 4WD system is, the tires it’s equipped with will make the difference in the cold season. Here are our top choices for every pickup truck or SUV ...

The change of the seasons inspires all kinds of anxiety. The thought of shoveling sidewalks, putting on holiday weight, and actually having to commit to that winter project are all things we get ...

ROME, Ga.—As the COVID-19 pandemic ravaged Italy—who will forget the videos of quarantined Italians signing to each other perched from their balconies—the country's top tire maker embarked on a ...

When we hear the name Pirelli, we immediately conjure images of supercars tearing up a racetrack on P-Zeros. While the company has produced off-road tires in the past, namely the Scorpion ATR, dirt is ...