Microsoft Advertising just dropped a fresh wave of product updates, with major changes to reporting, Performance Max, import tools, and Shopify integration — all designed to help advertisers stay ...

Microsoft released several updates on Copilot and ads in October this year. Following that, at the recent Microsoft Advertising Partner Pulse meeting*, Microsoft dove deeper into the updates, ...

Microsoft is giving Performance Max advertisers more control by expanding search themes to better guide automation toward high-intent customers. Ahead of a slate of announcements coming next week, ...

Microsoft Advertising posted its June report showing off some new features added to the ad platform. The big item is the new custom report builder, but also PMax updates, import tool updates and ...

Companies that buy digital ads strive for cross-platform compatibility to reduce obstacles that slow processes and can ...

Microsoft Advertising has expanded artificial intelligence (AI) animation capabilities in Copilot that turn still images into short videos. "Image Animation" transforms static images into short video ...