Using unique names for services in your spa and tanning salon brochures, and in your advertising, can help to create a memorable brand identity for your spa and tanning salon. Unusual descriptions in ...

Forbes contributors publish independent expert analyses and insights. John Hall covers entrepreneurial topics that help companies grow. Small business is having a moment. Between 2021 and 2023, a ...

Your desire to throw your phone against the wall is never stronger than it is when the darn thing won’t stop vibrating with group chat notifications. And a keyboard-smash as a group chat name is all ...

When you are planning the opening of your new company, you need to create a company identity that can be sold to prospective clients and investors. One of the things that helps create a strong company ...

One the first things you must consider when starting your new architectural firm, is what to name it. The choices are varied and the ramifications staggering. If the personality of the firm is going ...

The brand name puts a face on every company. Names like McDonald's, Amazon.com, GM, Apple, Intel, and a host of others have long become significant members of pop culture vocabulary. They've also ...

The following excerpt is from the staff of Entrepreneur Media’s book Start Your Own Business. Buy it now from Amazon | Barnes & Noble | iTunes What’s in a name? A lot, when it comes to small-business ...