Add Yahoo as a preferred source to see more of our stories on Google. All products featured on Allure are independently selected by Allure editors. However, when you buy something through our retail ...

Don’t get me wrong — I love my curls. But styling and keeping them healthy is no easy feat. Products are expensive, washdays take long, and they require way too many trips to the salon. While I love ...

Designed for curly, coily and tight-textured hair, Pattern Beauty's Memorial Day sale is here to aid your summer hair care. Pattern Beauty is having a Memorial Day sale right now. Until May 28th, the ...

For as long as I can remember, my hair has been part of my identity and the way I show up in the world. My older sister placed plaits and barrettes in my hair when I was a child, and getting my hair ...

Hair type refers to the natural pattern and texture of your hair. Many people classify hair based on a modified version of the Andre Walker Hair Typing System, developed in the 1990s by Oprah ...

First Tracee Ellis Ross brought us the wet products of our juicy curl dreams with Pattern. Now, she’s following that up with the necessary items to style and tame those curls with her new Pattern ...