The CEO’s ambition – to create a guitar brand that’ll last a century –has its detractors, but Dalporto argues his approach is ...

Guitar Center and Sweetwater, two of America’s major music gear retailers, are striking slightly different chords with how they plan to maintain and grow their market share, customer loyalty and ...

Musical instrument retailer Guitar Center faces incredibly stiff competition. It's possible, in fact, that the competitive landscape for musical instruments is tougher than for any other category of ...

From reproductive rights to climate change to Big Tech, The Independent is on the ground when the story is developing. Whether it's investigating the financials of Elon Musk's pro-Trump PAC or ...

FLORENCE, Ky. (WKRC) - Guitar Center's CEO warned of a shocking statistic and outlined the company's plan to create more "long-term" musicians during a recent interview. During a recent interview with ...

Last week, Los Angeles began experiencing a total of five concurrent wildfires in several neighbourhoods that have forced the evacuation of over 180,000 residents – the latest tally, per CNN, sees 24 ...

Black Friday music deals are dropping all around us now, offering savvy shoppers the chance to save big on specific music gear. But what if you’re not after something specific, and just want to have a ...