Editorial Note: Forbes Advisor may earn a commission on sales made from partner links on this page, but that doesn't affect our editors' opinions or evaluations. A simple and clear domain name helps ...

As a marketing whiz gearing up for a campaign, what keeps you up at night? It's probably not domain name registration—but maybe it should be. Domains are often an afterthought in marketing campaigns.

Google's Search Relations Team advises that domain name choices should prioritize long-term branding over keyword-centric SEO strategies. Keywords in domain names don't impact Google search rankings.

When choosing a domain name for your website, SEO might be on your mind, but the most important factor is creating a domain that aligns with your brand and business goals. A great domain name should ...

Anyone working on SEO knows that various factors and metrics influence a webpage’s Google rankings. Among these measurements, domain authority is one that’s been closely tracked by many, knowing its ...