Every time I watch my favorite TV show, I have to sit through commercial breaks. And I don't mind. If you subscribe to more than one service's premium ad-free tier, the costs add up quickly. To go ...
Donna Speciale has long been one of the advertising industry’s most powerful executives, but over the years, there have been some things even she couldn’t do. Nearly two decades ago, Speciale, then a ...
We are ranking the top 20 TV commercials featuring current or former Cal athletes. The rankings are based primarily on the appeal of the ad, but the number of commercials involving a given Cal athlete ...
We are ranking the top 20 TV commercials featuring current or former Cal athletes. The rankings are based primarily on the appeal of the ads, but the number of commercials involving a particular Cal ...
Amazon hopes to get more marketers stuck on one of the most popular commercial formats in streaming: pause ads. The company said Monday it would introduce artificial intelligence to help generate ...
State Sen. Tom Umberg (D-Santa Ana) wrote Senate Bill 576 to lower the volume on streaming-service ads. (Irfan Khan / Los Angeles Times) Richael Keller has always been sensitive to loud commercials, ...
(Fred TANNEAU/AFP/AFP) Noisy TV commercials were banned in California on Monday, with a new law that demands pitchmen turn the volume down. Viewers in the United States have long complained that ...
A new study has decoded banks' television commercials, analyzing what the messaging reveals about the bank behind the ...