Ronnie’s company, Learnings and Entertainment, utilizes the entertainment devices that people use to consume information in their everyday, non-work lives and applies it to important topics around ...

By rethinking creative as an interactive educational experience, and not just a promotional message, pharmaceutical brands ...

The ad giant has encouraged its workforce to embrace AI tools and is investing in training to ensure workers understand their ...

Legendary ad person Bill Bernbach once said, “If your advertising goes unnoticed, everything else is academic.” It’s not an understatement to say that managing higher ed brands has become increasingly ...

Agentic AI is changing this equation. By streamlining and accelerating campaign workflows, it allows marketers to meet rising ...

AI is not a passing trend. We need to look at it as a structural shift in how we conceive and deliver advertising.

Sky Media has launched a new AI-powered creative advertising toolkit designed to help small and medium-size businesses get on TV for the first time, by reducing ...

Sky Media and creative data provider DAIVID have launched a new AI-powered creative advertising toolkit designed to help ...