Peter Flores and Noah Susskind are the co-founders of Juan, Please, a tequila, lemonade and iced tea canned cocktail company. When you spike an Arnold Palmer with vodka, you get a John Daly. But when ...
Picking the right name for your business might seem like a small step, but it’s actually a big deal. The name you choose can influence how customers see your brand and even affect legal paperwork.