There’s a simple formula for every great beach cruiser: It should be easy to ride and be able to take a beating. That’s why it’s no surprise that Priority Bicycles, the company that made the $400 ...

[leadin]The term ‘beach cruiser’ has long been a catchall for any relaxed-geometry, thick-tired, easy-riding bicycle. Upstart Priority Bicycles wants to change that with its new ‘beach ready’ bike, ...