Amazon has launched a new ad format that offers contextual, localized messaging through spots purchased within Prime Video.

Amazon's push into TV advertising, especially via sports rights, is a bold strategy to unlock a $100B+ market opportunity beyond e-commerce and AWS. The real win for Amazon is not just acquiring ...

Tech giants are dominating the rapidly growing connected TV ad market. Amazon's Prime Video will overtake YouTube for the top spot, Morgan Stanley analysts say. Both Prime Video and YouTube will ...

The data point was released as part of a broader presentation on Amazon's connected TV ad products and innovations.

Tanner Elton, VP of U.S. Ad Sales for Amazon Ads kicks off the Day 2 Keynote at the Unboxed conference. (Image courtesy Amazon) That diverse content and commerce ecosystem, combined with the company’s ...

Amazon Ads and Roku are launching a partnership that will give brands access to over 80% of U.S. connected-TV households — a move poised to shake up the streaming ad market just in time for the 2025 ...

Amazon wants to convince advertisers to take a bigger swing at its sports offerings. With the streaming and e-commerce giant set to take over a significant package of NBA rights this fall, moves are ...

Amazon Ads leverages Amazon’s strengths. Amazon's ad business is already a $50+ billion powerhouse. There are multiple levers to grow this business. 10 stocks we like better than Amazon › For years, ...

At its UnBoxed conference, Amazon showcased new tools it claims provide unprecedented flexibility in buying and intelligence ...

Amazon’s revenue generated from advertising rose 22% year over year to $15.7 billion in Q2 2025, per an earnings statement. The revenue figure beat Wall Street expectations. Executives highlighted ...